回到信息流
交叉发布 / THE SIGNAL

Location, Location, Generation: Where You Ask Matters for Generative Engine Optimization

来源原文

来源简介

arXiv:2610.24081v1 Announce Type: cross Abstract: Generative search engines answer local and commercial questions with a written answer and a few cited sources. A growing practice of generative engine optimization (GEO) monitors which sources and brands these answers show, typically from a single place. In this paper, we present a controlled audit of how the user's location changes the sources that generative engines cite. We ask 300 questions of ChatGPT with 19 declared locations, and of ChatGPT and Gemini from five network locations, each twice to measure run-to-run noise (31,200 answers). The engines take location from different channels. ChatGPT follows the location an application declares, down to the city: it writes the place into its own searches, and its search backend localizes results even when the queries name no place. It ignores the network. Gemini ignores the declared location and follows the country of the network, changing most of its sources even for questions that do not depend on place. The businesses the answers recommend change with the sources. Thus, visibility in generative search is specific to the user's location, and audits must control both channels.

本条尚未生成中文 AI 摘要,以上展示来源提供的原始简介。
采集于 2026/10/20 21:06:31(北京时间)。 arXiv 日期为本次公告时间,论文初次投稿日期请查看原文版本记录。

阅读 arXiv · cs.CL 原文arxiv.org · 在新窗口打开